CXps 2023 | Not Auditing Your Experience Design is Costing You Money

Customer Experience is crucial, but, our approach to creating and facilitating impactful experience interactions is missing a key component —Auditing Your Experience Design.

We are living in the Experience Economy. A cohesive vision of a consistent concept that becomes the narrative of your story is required. Experience Design lives at the crux of Customer Experience, Branding (including your User Experience), and Employee Experience, with consideration for cultural relevance. Auditing your Experience Design is like giving yourself a video game checkpoint, creating a placeholder to check in with your progress, evaluate your alignment with your intentions, and to elevate your capacity for success.