Sound Like You Feel

Sound Like You Feel

It’s a recurring argument that I hear from clients, and I know it’s coming.  “I want to appear authentic!”  It’s a noble intent. Who doesn’t want to be true to themselves?  But how you feel about yourself and how others observe you can be miles apart. This chasm...
A shift in focus

A shift in focus

Research shows the landscape is changing. To succeed, your firm must respond to this change by shifting your focus from what you deliver to what your clients experience. Historically, the focus for most firms has been on efficiency – scope of work, frequency of...