
CXps Awards
Each year at the CXps conference, we recognize firms that set the standard for client experience excellence in the professional services industry.
The Client Experience Awards (CXA) and CX-cellence Awards celebrate organizations that have demonstrated a commitment to creating meaningful client relationships, driving innovation, and delivering exceptional service. These awards honor firms that not only prioritize client experience but also achieve measurable results that elevate their business and industry.
Join us as we spotlight this year’s standout organizations and celebrate their achievements in shaping the future of client experience.
Today’s buyers rely on reviews and ratings to make informed decisions—not just for restaurants and products but also for professional services firms. Now, you can showcase your firm’s commitment to client satisfaction with a validated, third-party award based on actual client ratings and feedback.
Since 2004, Client Savvy has gathered insights from millions of professional service buyers, identifying the key traits that differentiate top firms. The Excellence in Client Experience Award recognizes firms that consistently align with client expectations and deliver experiences worthy of strong recommendations.
Winners are featured on the clientexperienceaward.com website, across social channels, and at industry events, including the CXps Annual Conference. Each recipient receives a dedicated profile page showcasing their results, branding, and links to highlight their achievement.
We understand that exceptional client experience comes in many forms. Our grading rubric evaluates firms across two key categories:
- Client Outcomes – Net Promoter Score, service consistency, handling of failures, and frequency of exceptional performance.
- Engagement – Depth of client feedback, response rates, employee involvement, and follow-through on feedback.
Client Savvy provides the tools and guidance to help firms excel in these areas, working with you to develop a strategy that fits your firm’s unique strengths and culture.
CXA 2025 Winners
COMING SOON!

The CX-cellence Award honors organizations that embrace the ongoing journey of creating outstanding client experiences through innovation, strategy, and bold ideas. Unlike traditional projects with clear start and end points, building client loyalty is an evolving process—one that requires continuous learning, adaptation, and creativity.
What makes this award unique is that there are no rigid criteria. We celebrate organizations that push the boundaries of client and employee experience (CX and EX) with fresh concepts, strategic initiatives, and lessons learned along the way. Whether your firm has achieved measurable CX success, discovered unexpected insights, or even faced setbacks that led to valuable growth, we want to hear your story.
Winning entries are recognized for their impact, originality, and willingness to share both successes and challenges. Winners are featured across social media, industry publications, and at major events, including the CXps Annual Conference.
We are looking for entries that showcase innovative CX and EX concepts, strategies, and initiatives. What has worked for your organization? What have you learned? What measurable outcomes have you had? What are your clients saying? What idea did your organization think would be a slam dunk to improve CX, but ended up being a dud? While we are certainly interested in learning about successful CX outcomes, learning from others’ challenges can be just as important and valuable.
The deadline to submit is March 3, 2025.